CLIENT:
CORONA X SUNSET
INDUSTRY:
ALCOHOL
Corona
Overview
Corona partnered with Beyond the Vision to produce high-energy lifestyle content for two national campaigns celebrating connection, live music, and iconic sunset experiences. Our goal was to highlight the feeling of disconnecting from the everyday and reconnecting with friends captured through cinematic visuals and warm, golden-hour storytelling.
Sunset Sessions Campaign
The Ask
Corona needed social content that captured the essence of their Sunset Sessions events immersive experiences where guests could unwind, take in live music, and enjoy a Corona against Canada’s best sunset backdrops.
Events we captured were hosted at:
— Cabana Pool Bar – Toronto
— Whistler Blackcomb – British Columbia
The mission of the campaign:
Create a place to disconnect, reconnect with friends, and embrace new experiences at golden hour.
Our Role
Beyond the Vision filmed the full experience focusing on:
— Atmosphere and energy
— Live music moments
— Golden-hour lifestyle shots
— Social interactions & genuine emotions
— The iconic Corona brand experience
We delivered:
— 1 x social reel capturing the full mood and energy of the event
— A founder feature collaboration across Instagram from @justin.jasmins, further extending the reach of the campaign
Sunset Spots Social Campaign
The Ask
Corona launched Sunset Spots branding two of Toronto’s best locations to watch the sunset:
The Porch
Bar Caña
They needed a social advertisement that highlighted:
— A group of friends disconnecting
— Genuine moments and connection
— Creating new memories over a Corona
— The inviting vibe of each branded location
The focus was to increase brand awareness and drive more people to these two sunset destinations.
The Solution
We produced a lifestyle-driven social ad featuring:
— Natural friend interactions
— Golden-hour city views
— Immersive visuals and warm tones
— Shots emphasizing connection, relaxation, and the Corona experience
The Impact
The campaign was a success reaching over 80,000 people online and helping increase awareness to Corona’s sunset-themed locations throughout the summer season.